Alt Media Campaign for Jiffy Lube based on the benefit of their quick and convenient oil change service.
Painted cement illusion of an oil change grate under metered parking spaces with stickers posted on 20-minute meters.
COPY: 20 minutes is more than enough. A Jiffy Jiffy Lube Signature Oil Change takes only 15...
Stickers posted on washing machine windows at laundromats.
COPY: Don't just sit there and wait... unlike your underpants, you can't flip your car engine inside out when it's gotten dirty.
TAGLINE: Keeps you moving
AD/CW: Elizabeth Fujiura
