That's the Way the Titanic Crumbles

Stop motion animation by Beth Fujiura and Andy Westbrock. Sugar cookie Titanic goes down by the light of a chocolate chip moon. Featuring 1979 Semi Finalist by the Bad Plus. No cookie Leonardo DiCaprios were harmed in the making of this video.


That's the Way the Titanic Crumbles (Not HD) from Beth Fujiura on Vimeo.

Kryptonite

Campaign that takes a different angle on bike protection.





TAGLINE: Over-Protective Bike Locks
AD/CW: Elizabeth Fujiura

Featured in CMYK #42 Dec 2008
Seattle Show 2009: Merit
Puget Sound ADDYs 2009: Gold

Bacon Salt






TAGLINE: Bacon Without the Bad
AD: Elizabeth Fujiura
CW: Shirley Hendrickson

Lindora Weight Management




AD/CW: Elizabeth Fujiura
Puget Sound ADDYs 2009: Silver

Tranquil Moment Sleep Machine

Campaign brings to life the natural side effects of a truly deep slumber.





TAGLINE: For a deeper sleep.
AD: Elizabeth Fujiura
CW: Eric Gonzales

Zune

Ad that speaks about the social aspect of Zune

Hallmark Greetings

Campaign that attempts to make the ineffable effable.





TAGLINE: Feelings are complex. Cards are simple.
AD/CW: Elizabeth Fujiura

Landmark Theaters




Ad campaign featuring independent film at the Landmark.
AD: Elizabeth Fujiura
CW: Ryan Simonson

Jiffy Lube

Alt Media Campaign for Jiffy Lube based on the benefit of their quick and convenient oil change service.


Painted cement illusion of an oil change grate under metered parking spaces with stickers posted on 20-minute meters.
COPY: 20 minutes is more than enough. A Jiffy Jiffy Lube Signature Oil Change takes only 15...


Stickers posted on washing machine windows at laundromats.
COPY: Don't just sit there and wait... unlike your underpants, you can't flip your car engine inside out when it's gotten dirty.


TAGLINE: Keeps you moving
AD/CW: Elizabeth Fujiura

Whoppers

Ad that connects the flavor of old-fashioned chocolate malts and the traditional round shape of Whoppers malt balls.



TAGLINE: The Original Malted Milk Balls
AD: Elizabeth Fujiura

CVS Disposable Cameras

Campaign focuses on the benefit of a disposable camcorder that you can take with you into risky situations.


COPY: Ah Nature. Fresh air, wide open spaces, and wild life...


COPY: Spring rain... so pleasant, so invigorating, so muddy!


COPY: Look, you know they exist

TAGLINE: Keep the memories, toss the camera.
AD: Elizabeth Fujiura
CW: Eric Gonzales